Green Initiative: Toyota to Launch Three Hybrid Electric Vehicles in Nigeria | #NwokeukwuMascot


Toyota Nigeria Limited to Launch Three Hybrid Electric Vehicles in Support of Green Initiative | #NwokeukwuMascot

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Lagos, Nigeria — In a significant move towards embracing sustainable automotive technology, Toyota Nigeria Limited (TNL) has announced plans to introduce three hybrid electric vehicles into the Nigerian market over the next three years. This initiative aligns with the government's green deal initiative aimed at reducing carbon emissions and promoting eco-friendly transportation solutions.

During the inaugural Toyota Motor Show organized by TNL, Managing Director Mr. Kunle Ade-Ojo detailed the company's strategic plans to roll out the hybrid vehicles. Speaking to journalists on Friday, Ade-Ojo highlighted the specific models slated for introduction:

- Toyota Cross Hybrid: Expected by the end of this year.

- Toyota RAV4 Hybrid: Scheduled for launch next year.

- Toyota Land Cruiser Prado Hybrid: To be introduced in late 2025 or early 2026.

In addition to its hybrid electric vehicles, TNL is also supporting the Federal Government's campaign for the adoption of Compressed Natural Gas (CNG)-powered vehicles. Ade-Ojo mentioned ongoing arrangements with partners to leverage TNL’s extensive network of workshops for vehicle conversion to CNG.

Reflecting on the market dynamics, Ade-Ojo noted that Nigeria sold approximately 10,000 new vehicles last year, with Toyota accounting for 1,500 units. He projected an increase in total new vehicle sales to 15,000 this year, with Toyota aiming to double its previous performance.

The three-day event, held from June 27-29 in Lekki, was designed to mirror international auto fairs and included a variety of engaging activities:

- Vehicle displays featuring two new Toyota models: the Belta and the Rumion.

- Special after-sales packages.

- Test drives in an international test-drive arena.

- Direct interactions with TNL executives and experts.

The venue also featured dedicated sections for body and paint services, spare parts, and vehicle servicing, creating a comprehensive and interactive experience for attendees.

Emphasizing the importance of customer engagement, Ade-Ojo guided corporate customers, including top government officials and influential CEOs, through the various sections of the show. He expressed satisfaction with the event’s turnout and the positive feedback received from attendees, particularly regarding the after-sales service area and the complimentary vehicle diagnostics offered.

“This show is for all Toyota customers and other Nigerians interested in buying Toyota vehicles,” Ade-Ojo stated. “It allows us to focus on our customers’ needs, showcase our range of vehicles, and highlight the value-adding services we offer.”

The event provided a platform for Toyota to engage directly with its customers, addressing their needs and enhancing their ownership experience through personalized interactions and support.

Toyota Nigeria Limited’s commitment to sustainable automotive solutions and its proactive approach in supporting government initiatives mark a significant step towards a greener future for Nigeria's transportation sector. The introduction of hybrid electric vehicles and support for CNG-powered conversions underscore Toyota’s dedication to innovation and customer satisfaction.


This report is brought to you by the #NwokeukwuMascot Blog, your source for latest and developing news and updates.


  1. If we have more of these in Nigeria, believe me the price of fuel will fall drastically.


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